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Represent NHS Blood & Transplant campaign

  1) What does BAME stand for? black,Asian ethic minority    2) Why is there a need for blood in the BAME community? because most people who are bame might be too scared to donate blood 3) What does this advert want people to do once they've seen it (the 'call to action')? they should donate blood  4) Why is the advert called 'Represent'? it is called represent because it is telling them to donate blood 5) Why have the producers chosen famous BAME celebrities to feature in the advert? they chosen them because to tell them to donate blood as they are doing it  6) What are the connotations of the slow-paced long shot of empty chairs at the end of the advert? the connotions is that if you do not donate blood they will die  7) How does the advert match the key conventions of a typical urban music video? it is set in places where you would find in a typical music  video 8) How does the advert subvert stereotypes? that black and asian people are to...

OMO advert

  1) What year was the advert produced? 1955 2) How were women represented in most adverts in the 1950's? They were represented as they only work in the kitchen and they also cook and clean and also do the washing up 3) How does the heading message ('OMO makes whites bright') and typography promote the product? it helps promote the product by using sarif font and making it clean and positive 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? that she is wearing clothes from the 1950's 5) Why is a picture of the product added to the bottom right of the advert? to show the consumers a picture of the product 6) What are the connotations of the chosen colours in this advert - red, white and blue? that white is bright and red is to show romance 7) How does the anchorage text use persuasive language to encourage the audience to buy the product? it uses it to tell people that the ...

Gender representation in advertising

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 1) Find three adverts featuring women that are from the 1950s or 1960s. Save the images to your Media folder as jpegs and then import them into your blog post 2) Find three adverts featuring women that are from post-2000. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples that the adverts are saying for women to use thier strength and that they should only work in the kititen 4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples. that they only modal for perfume and clohes  5) How do your findings suggest representations of gender have changed over the last 60 years?  that the adverts are less sexsist

Advertising: Key conventions

  1) What key conventions of print adverts can you find and what are the  connotations  or deeper meanings of each convention? The conventions of print adverts are the size of the advert the logos and slogans and also the graphitics 2) For each convention, write about how it might appeal to a target audience? it appeals to the target audience by how vribrant the colur it and if it is too big for a advert 3) What is the USP (unique selling point) for Skittles and how do you know? their USP s that during differnt times of the year they sometimes realse a special edition skittles for that specfitic event or time. and also it shows a rainbow made out of skittles which also appeals to the younger audience as they like colurs like red,yellow,orange etc

Magazines blog assessment

  1) What is a convention of a magazine cover? Give an example from  Tatler .  [2 marks] it is the coverline for the magzine tattler and says what this ecition is about. 2) How does the front cover of Tatler use media language to appeal to its target audience? [6 marks] it uses media language to say what the magzine is and  is also tells what posh/rich people like to read on a day to day basis. 3) How does the front cover of Reveal magazine represent female celebrities? [12 marks] The front cover of the Reveal magazine suggests that female clebraties are more instredted for love more then anything else and that they allways get pregent and it respents female clebrites as having love at first sight

Reveal: case study blog task

  1) How many of the 12 magazine cover key conventions feature on this edition of Reveal? 4 2) What is the font choice used on the cover and what does this choice connote?  sans Serif and this connotes as a lower quality font compared to other magazines   3) How do the cover lines appeal to the Reveal target audience? it talks about diets and women planning  to cheat on their boyfriends 4) What are the connotations of the Reveal colour scheme on this particular front cover? it is feminine and red  connotes to invite you into the magazine 5) How are images used to create interest in the magazine?  it talks about celebrity's and what is going on in their daily lives 6) What differences can you find between the use of design and typography between Tattler and Reveal?  it is more vibrant and tattler is more tailored to rich people and Reveal is more  tailored to middle-lower class 1) What type of celebrities appear on the front cover?  ...

Tatler CSP case study

 1) Look at the Tattler Media Pack. Go to page 2: how does the editor introduce the magazine? he says that this magazine is for rich people 2) Now go to page 4 of the Media Pack. Focus on the print magazine (NOT tatler.com - the website). List the key demographic details: age, gender %, ABC % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tattler reader? Circulation 80,035 Readership 163,000  Average HHI £261,572  Female 73% ABC 83% AB 51% Average Age 41  London/SE  3) Look at page 6. What do Tatler readers think about fashion? How much do they spend? £843 MILLION  4) Go to page 10. What are the special editions of Tattler that run throughout the year? What does this suggest about the Tattler audience? What about the pyschographic audience group that best fits Tattler? JANUARY Travel Guide  MARCH  Weddings Guide  APRIL   Beauty &...