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Showing posts from March, 2021

Represent NHS Blood & Transplant campaign

  1) What does BAME stand for? black,Asian ethic minority    2) Why is there a need for blood in the BAME community? because most people who are bame might be too scared to donate blood 3) What does this advert want people to do once they've seen it (the 'call to action')? they should donate blood  4) Why is the advert called 'Represent'? it is called represent because it is telling them to donate blood 5) Why have the producers chosen famous BAME celebrities to feature in the advert? they chosen them because to tell them to donate blood as they are doing it  6) What are the connotations of the slow-paced long shot of empty chairs at the end of the advert? the connotions is that if you do not donate blood they will die  7) How does the advert match the key conventions of a typical urban music video? it is set in places where you would find in a typical music  video 8) How does the advert subvert stereotypes? that black and asian people are to scered to donate blood

OMO advert

  1) What year was the advert produced? 1955 2) How were women represented in most adverts in the 1950's? They were represented as they only work in the kitchen and they also cook and clean and also do the washing up 3) How does the heading message ('OMO makes whites bright') and typography promote the product? it helps promote the product by using sarif font and making it clean and positive 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? that she is wearing clothes from the 1950's 5) Why is a picture of the product added to the bottom right of the advert? to show the consumers a picture of the product 6) What are the connotations of the chosen colours in this advert - red, white and blue? that white is bright and red is to show romance 7) How does the anchorage text use persuasive language to encourage the audience to buy the product? it uses it to tell people that the

Gender representation in advertising

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 1) Find three adverts featuring women that are from the 1950s or 1960s. Save the images to your Media folder as jpegs and then import them into your blog post 2) Find three adverts featuring women that are from post-2000. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples that the adverts are saying for women to use thier strength and that they should only work in the kititen 4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples. that they only modal for perfume and clohes  5) How do your findings suggest representations of gender have changed over the last 60 years?  that the adverts are less sexsist

Advertising: Key conventions

  1) What key conventions of print adverts can you find and what are the  connotations  or deeper meanings of each convention? The conventions of print adverts are the size of the advert the logos and slogans and also the graphitics 2) For each convention, write about how it might appeal to a target audience? it appeals to the target audience by how vribrant the colur it and if it is too big for a advert 3) What is the USP (unique selling point) for Skittles and how do you know? their USP s that during differnt times of the year they sometimes realse a special edition skittles for that specfitic event or time. and also it shows a rainbow made out of skittles which also appeals to the younger audience as they like colurs like red,yellow,orange etc