Galaxy Chauffeur advert
1) Why is the advert set in the 1950s? What audience pleasure does this provide?
it is set in the 1950s because to tell the reader that they should eat chocolate
2) Which of Propp's character types are represented in the advert?
hero (the chauffeur) heroine (Audrey Hepburn)
3) How does the advert's narrative (story) follow Todorov's theory of equilibrium?
that everything is normal up until the bus stops and the main character needs to be rescued
4) Who is Audrey Hepburn?
an actor in the 1950's
5) Why did Galaxy select Audrey Hepburn for this advert?
they selected her because they are basing the advert on one of her best movies
6) What is intertextuality?
one media product references another media product
7) What Audrey Hepburn film is suggested in this advert and how is this effect created
Roman Holiday and it is made for women who want to be glamorous princess
8) What are the connotations of Audrey Hepburn and celebrity in this advert?
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